Published in The Times
Emerging destinations for outsourcing, including parts of the UK, are challenging India’s cost-effectiveness, but price isn’t all that matters, as Sally Percy reports
For a decade and more, India has reigned as the world’s outsourcing destination. Among its well-publicised advantages are a large pool of educated, English-speaking people, proactive government backing and robust infrastructure, telecommunications and technology.
But with wage inflation and rising staff attrition eroding India’s cost-effectiveness, other nations hope to cut a bigger slice of the $370-billion global outsourcing pie.